SEO and Mobile Search Optimization

According to Google, more than 50% of all mobile searches are for local products or services. Today, smartphones have become personal computers that accompany us everywhere, every moment of our day, including bedtime. Since April 21st, Google began penalizing websites that don't provide a good mobile experience to those users. That means mobile search optimization and responsive web design are more important than ever and reach across most demographic audiences. SEO has changed drastically over the years [...]

Share and watch live video broadcasts on your phone!

In today's constantly changing world of technology, complacency is a recipe for disaster. You may think because your website is mobile responsive and you have an amazing social media presence that you are doing everything right, that there is no need to change, regardless of what's happening around you. Bad idea! To stay relevant in the market today there has to be a constant desire to accept and be willing to change direction quickly all while embracing [...]

Your Brand: Everything Changes on a Tiny Screen

It's pretty obvious that mobile has taken over and we all have these amazing little computers that we can hold in our hands. Savvy consumers are using mobile technology to research, communicate, share and purchase products. It's critical that brands learn to leverage all of the digital tools available to build relationships online. Can a visitor easily navigate your web pages from their smartphone? Is the information that's most needed by the user easily found on your [...]

Seriously Social: Navigating the Digital Age

Whether you're a startup or established business, it may be tempting to hand social media over to an intern or sales team member. But things are different today and as the leader of your company it's critical that you take social media seriously. The old ways of doing business no longer work. The connected world economy along with technology advances create competitive challenges that require owners to adapt quickly. Those who cannot, or will not change risk [...]

It’s your business and website, take control!

You've just been given access to your brand new WordPress website. It's beautiful and sure to bring you lots of business. Hopefully, the web designer trained you on how to login, make changes, add new posts and upload images, but did they lock you out of certain features that make WordPress so unique? Hopefully not, but we've seen this happen. Sometimes before a web designer will hand over a site to a client they will disable the [...]